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Unity 2020 Mobile Game Development

You're reading from   Unity 2020 Mobile Game Development Discover practical techniques and examples to create and deliver engaging games for Android and iOS

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Product type Paperback
Published in Aug 2020
Publisher Packt
ISBN-13 9781838987336
Length 464 pages
Edition 2nd Edition
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Author (1):
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John P. Doran John P. Doran
Author Profile Icon John P. Doran
John P. Doran
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Table of Contents (14) Chapters Close

Preface 1. Building Your Game 2. Project Setup for Android and iOS Development FREE CHAPTER 3. Mobile Input/Touch Controls 4. Resolution-Independent UI 5. Advertising Using Unity Ads 6. Implementing In-App Purchases 7. Getting Social 8. Keeping Players Involved with Notifications 9. Using Unity Analytics 10. Making Your Title Juicy 11. Game Build and Submission 12. Augmented Reality 13. Other Books You May Enjoy
Advertising Using Unity Ads

When working on mobile titles, you need to think about how you are going to sell your game. Deciding on how to best sell a game can be difficult. Of course, you can sell your game for a price, and there is a possibility that it will be successful, but you'll be limiting your audience numbers to a much lower amount. This could work well for a niche game, but if you're trying to make a game with broad appeal where you want to get as many players as possible to play your title, you may have some issues.

Having a price on the game can be a major hurdle in getting those initial customers who can share the game via word of mouth and contribute to having more people play your game. To solve this potential issue, you do have the option of making your game free. Afterward, you can give players the opportunity to purchase things or show advertisements...

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