Make your relationship connect deeply
A technical entrepreneur is often able to build an innovative product as a lone ranger but it's unlikely that he or she can build a successful business without the ability and effort to build relationships with many supportive players.
In addition to building relationships, the technical entrepreneur has to become a proactive leader who connects to customers and the team deeply, rather than just a bright light that struggles to be seen amidst the glare of a million other bright lights, by his team and by his customers.
Achim Nowak, noted business coach and author, in his book Infectious: How to Connect Deeply and Unleash the Energetic Leader Within, Allworth Press (http://www.amazon.com/Infectious-Connect-Deeply-Unleash-Energetic/dp/1581159242/ref=sr_1_1?ie=UTF8&qid=1359918351&sr=8-1&keywords=achim+nowak), talks about how technology today allows entrepreneurs to communicate and build apparent relationships at a furious pace.
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