Search icon Close icon
Search icon CANCEL
Subscription
0
Cart icon
Your Cart (0 item)
Close icon
You have no products in your basket yet
Save more on your purchases now! discount-offer-chevron-icon
Savings automatically calculated. No voucher code required.

Change country

Modal Close icon
Country selected Country selected
country flag United States
Country selected
country flag United Kingdom
Country selected
country flag India
Country selected
country flag Germany
Country selected
country flag France
Country selected
country flag Canada
Country selected
country flag Russia
Country selected
country flag Spain
Country selected
country flag Brazil
Country selected
country flag Australia
Country selected
country flag Argentina
Country selected
country flag Austria
Country selected
country flag Belgium
Country selected
country flag Bulgaria
Country selected
country flag Chile
Country selected
country flag Colombia
Country selected
country flag Cyprus
Country selected
country flag Czechia
Country selected
country flag Denmark
Country selected
country flag Ecuador
Country selected
country flag Egypt
Country selected
country flag Estonia
Country selected
country flag Finland
Country selected
country flag Greece
Country selected
country flag Hungary
Country selected
country flag Indonesia
Country selected
country flag Ireland
Country selected
country flag Italy
Country selected
country flag Japan
Country selected
country flag Latvia
Country selected
country flag Lithuania
Country selected
country flag Luxembourg
Country selected
country flag Malaysia
Country selected
country flag Malta
Country selected
country flag Mexico
Country selected
country flag Netherlands
Country selected
country flag New Zealand
Country selected
country flag Norway
Country selected
country flag Philippines
Country selected
country flag Poland
Country selected
country flag Portugal
Country selected
country flag Romania
Country selected
country flag Singapore
Country selected
country flag Slovakia
Country selected
country flag Slovenia
Country selected
country flag South Africa
Country selected
country flag South Korea
Country selected
country flag Sweden
Country selected
country flag Switzerland
Country selected
country flag Taiwan
Country selected
country flag Thailand
Country selected
country flag Turkey
Country selected
country flag Ukraine
Country selected
Arrow left icon
Explore Products
Best Sellers
New Releases
Books
Videos
Audiobooks
Learning Hub
Conferences
Free Learning
Arrow right icon
Arrow up icon
GO TO TOP
Learning Magento 2 Administration

You're reading from   Learning Magento 2 Administration Maximize the power of Magento 2 to improve your e-commerce business

Arrow left icon
Product type Paperback
Published in May 2016
Publisher
ISBN-13 9781783288250
Length 300 pages
Edition 1st Edition
Languages
Tools
Concepts
Arrow right icon
Authors (2):
Arrow left icon
Cyndi Williams Cyndi Williams
Author Profile Icon Cyndi Williams
Cyndi Williams
Cyndi Williams has worked alongside Bret Williamsher husband of 35 yearsbuilding and managing e-commerce solutions, including their own successful online business, which they established in 2005, and later sold in 2009. As President of novusweb, llc, which is based in Austin, Texas, Cyndi focuses on managing online operations for select clients. Cyndi is an expert in operating Magento-based stores, as well as fulfillment, advertising, and social media management.
Read more
See other products by Cyndi Williams
Bret Williams Bret Williams
Author Profile Icon Bret Williams
Bret Williams
Bret Williams, for over 20 years, has engineered the creation of hundreds of websites, including many profitable e-commerce properties and several Internet firsts. Beginning with version 1.3 of Magento CE, Bret began an odyssey of becoming one of the foremost experts on leveraging Magento to build successful online businesses. Today, as CEO of novusweb llc, Bret continues to provide e-commerce management services from his office in Austin, Texas. Bret authored the wildly popular Mastering Magento, and he is the co-author of Magento 2 Administrator's Guide (Packt Publishing) with his wife and business partner, Cyndi. His company also owns MageDaily website, a Magento news and reviews blog, and MageRevolution, which sells Magento enhancements.
Read more
See other products by Bret Williams
Arrow right icon
View More author details
Toc

Table of Contents (11) Chapters Close

Preface 1. Introducing Magento 2 FREE CHAPTER 2. Settings and Configurations 3. Catalogs and Stores 4. Preparing to Sell 5. Products 6. Themes 7. Content and SEO 8. Promotions and Communication 9. Security and Administration 10. Startup Checklist

Adding content

Content encompasses a broad swath within an e-commerce site, as discussed in Chapter 7, Content and SEO. It is never misspent time when invested on reviewing and enhancing the content and SEO components of your store.

Before you launch, you should confirm that you included the following:

  • A privacy policy

  • Site use terms and conditions

  • Shipping and return policies

  • Information or tools for requesting support

  • Contact information

  • Information about your company

If you do not have experience with SEO-optimized content, you may want to employ an e-commerce content specialist to assist you so that your content is most effective.

lock icon The rest of the chapter is locked
arrow left Previous Section
Section 1 of 8
Next Section arrow right
Register for a free Packt account to unlock a world of extra content!
A free Packt account unlocks extra newsletters, articles, discounted offers, and much more. Start advancing your knowledge today.
Sign up now
Unlock this book and the full library FREE for 7 days
Get unlimited access to 7000+ expert-authored eBooks and videos courses covering every tech area you can think of
Start free trial
Renews at R$50/month. Cancel anytime

Authors (2)

Left arrow icon
Profile icon Bret Williams
Bret Williams
Bret Williams, for over 20 years, has engineered the creation of hundreds of websites, including many profitable e-commerce properties and several Internet firsts. Beginning with version 1.3 of Magento CE, Bret began an odyssey of becoming one of the foremost experts on leveraging Magento to build successful online businesses. Today, as CEO of novusweb llc, Bret continues to provide e-commerce management services from his office in Austin, Texas. Bret authored the wildly popular Mastering Magento, and he is the co-author of Magento 2 Administrator's Guide (Packt Publishing) with his wife and business partner, Cyndi. His company also owns MageDaily website, a Magento news and reviews blog, and MageRevolution, which sells Magento enhancements.
Read more
See other products by Bret Williams
Profile icon Williams
Williams
Cyndi Williams has worked alongside Bret Williamsher husband of 35 yearsbuilding and managing e-commerce solutions, including their own successful online business, which they established in 2005, and later sold in 2009. As President of novusweb, llc, which is based in Austin, Texas, Cyndi focuses on managing online operations for select clients. Cyndi is an expert in operating Magento-based stores, as well as fulfillment, advertising, and social media management.
Read more
See other products by Williams
Right arrow icon

Personalised recommendations for you

Based on your interests and search pattern
Left arrow icon
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Modern Full-Stack React Projects
Modern Full-Stack React Projects
Read more
Full-Stack React Projects is a complete guide to learning full-stack web development, understanding the creation and integration of backend systems, and advancing your career as a frontend developer.
Read more
Jun 2024 16h 52m
Mastering Node.js Web Development
Mastering Node.js Web Development
Read more
Explore Node.js with practical examples that will teach you how to utilize open-source packages for real-world solutions. Gain the skills to develop and deploy server-side applications that enhance your client-side projects.
Read more
Jun 2024 25h 56m
Mastering Node.js Web Development
Mastering Node.js Web Development
Read more
Explore Node.js with practical examples that will teach you how to utilize open-source packages for real-world solutions. Gain the skills to develop and deploy server-side applications that enhance your client-side projects.
Read more
Jun 2024 25h 56m
Mastering Node.js Web Development
Mastering Node.js Web Development
Read more
Explore Node.js with practical examples that will teach you how to utilize open-source packages for real-world solutions. Gain the skills to develop and deploy server-side applications that enhance your client-side projects.
Read more
Jun 2024 25h 56m
Mastering Node.js Web Development
Mastering Node.js Web Development
Read more
Explore Node.js with practical examples that will teach you how to utilize open-source packages for real-world solutions. Gain the skills to develop and deploy server-side applications that enhance your client-side projects.
Read more
Jun 2024 25h 56m
Right arrow icon