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The Art of Data-Driven Business

You're reading from The Art of Data-Driven Business Transform your organization into a data-driven one with the power of Python machine learning

Product type Paperback

Published in Dec 2022

Publisher Packt

ISBN-13 9781804611036

Length 314 pages

Edition 1st Edition

Languages

Python

Tools

Seaborn

Concepts

Data Science

Author (1):

Alan Bernardo Palacio

View More author details

Table of Contents (17) Chapters

Preface

1. Part 1: Data Analytics and Forecasting with Python

2. Chapter 1: Analyzing and Visualizing Data with Python FREE CHAPTER

3. Chapter 2: Using Machine Learning in Business Operations

4. Part 2: Market and Customer Insights

5. Chapter 3: Finding Business Opportunities with Market Insights

6. Chapter 4: Understanding Customer Preferences with Conjoint Analysis

7. Chapter 5: Selecting the Optimal Price with Price Demand Elasticity

8. Chapter 6: Product Recommendation

9. Part 3: Operation and Pricing Optimization

10. Chapter 7: Predicting Customer Churn

11. Chapter 8: Grouping Users with Customer Segmentation

12. Chapter 9: Using Historical Markdown Data to Predict Sales

13. Chapter 10: Web Analytics Optimization

14. Chapter 11: Creating a Data-Driven Culture in Business

15. Index

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16. Other Books You May Enjoy

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Authors (1)

Palacio

Palacio

Alan Bernardo Palacio is a data scientist and an engineer with vast experience in different engineering fields. His focus has been the development and application of state-of-the-art data products and algorithms in several industries. He has worked for companies such as Ernst and Young, Globant, and now holds a data engineer position at Ebiquity Media helping the company to create a scalable data pipeline. Alan graduated with a Mechanical Engineering degree from the National University of Tucuman in 2015, participated as the founder in startups, and later on earned a Master's degree from the faculty of Mathematics in the Autonomous University of Barcelona in 2017. Originally from Argentina, he now works and resides in the Netherlands.

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