To get the most out of this book
If you have some familiarity with basic business, CRM, and project management concepts, it will help you to get the most out of this book. Professional working experience with Salesforce is an advantage, but not a prerequisite to reading this book.
While Salesforce development and technical architecture are more well-defined domains, Salesforce delivery is less so. That is what this book aims to do – to offer a framework and a perspective.
I have been part of driving Salesforce implementations primarily for European companies operating locally and globally. Your views and experiences likely differ from mine. I hope to start a conversation and invite you to lean in and offer your perspectives on #BetterSalesforceDelivery.
Let’s go!