Using business cases for storytelling and value realization
In Chapter 1, we learned how the business strategy should drive the data strategy, which is the lighthouse for your data stewardship program. How exactly are business strategy, data strategy, and use cases relevant to the data value realization?
Data value realization is one of the key business objectives of the data stewardship program.
It is the process of extracting tangible benefits from data, and it is closely linked to business strategy, data strategy, and use cases. These elements are interrelated and shape how an organization uses its data to achieve its strategic objectives:
Figure 2.2 – Key building blocks for your data strategy, tactics, and operations
The business strategy outlines the overall goals and direction of the organization. It serves as a roadmap for what the organization wants to achieve and how it plans to do it. The data strategy, on the other hand, is a subset...
