Gathering feedback
As we discussed earlier, it is important for communication to be a two-way dialog between you and your audience. You can increase the chance that your stakeholders will communicate with you by purposely setting up feedback channels. Make sure these channels are easy for the audience to use and are monitored by someone on the project team on a regular basis.
Feedback methods
There are dozens of ways to gather feedback. Here are a few ideas to get you started.
Dedicated e-mail address
One of the first things I do when I join a project is set up a dedicated e-mail address (<projectname@company.com>). I use this e-mail address to send official project communication. I also put this e-mail address at the bottom of every project communication and form, and ask people to use it for all questions and comments. This serves three purposes. First, by having a dedicated e-mail address, there is less chance that questions about the project will get lost among my other work e-mails...
