Refining your editorial focus
The following is a quote from Amanda Cox, New York Times (http://seekingalpha.com/article/66269-an-amazing-graphic-on-box-office-receipts):
"Different forms do better jobs at answering different questions."
Now that we have prepared our data, we revisit the matter of editorial focus.
To avoid being prematurely tempted into diving into the construction of a visualization design, we first need to do more work to fine-tune our analysis of what are the important messages.
In the first section, we explained the importance of taking responsibility to make sense of data, to find stories and tell stories to your intended audience. This demonstrates a level of care. It shows that you are not just going through the motions of communicating; you are taking it seriously, seeking to help your audience unlock insights from the subject matter.
The journalistic capability for unearthing the most relevant stories from data is a talent that any designer should aspire to develop.
In...