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API Analytics for Product Managers

You're reading from   API Analytics for Product Managers Understand key API metrics that can help you grow your business

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Product type Paperback
Published in Feb 2023
Publisher Packt
ISBN-13 9781803247656
Length 344 pages
Edition 1st Edition
Concepts
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Author (1):
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Deepa Goyal Deepa Goyal
Author Profile Icon Deepa Goyal
Deepa Goyal
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Table of Contents (24) Chapters Close

Preface 1. Part 1:The API Landscape 2. Chapter 1: API as a Product FREE CHAPTER 3. Chapter 2: API Product Management 4. Chapter 3: API Life Cycle and Maturity 5. Chapter 4: Building and Managing API Products 6. Chapter 5: Growth for API Products 7. Chapter 6: Support Models for API Products 8. Part 2: Understanding the Developer 9. Chapter 7: Walking in the Customer’s Shoes 10. Chapter 8: Customer Expectations and Goals 11. Chapter 9: Components of API Experience 12. Part 3: Deep Dive into Key Metrics for API Products 13. Chapter 10: Infrastructure Metrics 14. Chapter 11: API Product Metrics 15. Chapter 12: Business Metrics 16. Part 4: Setting a Cohesive Analytics Strategy 17. Chapter 13: Drawing the Big Picture with Data 18. Chapter 14: Keeping Metrics Honest 19. Chapter 15: Counter Metrics to Avoid Blind Spots 20. Chapter 16: Decision-Making with Data 21. The API Analytics Cheat Sheet
22. Index 23. Other Books You May Enjoy

Starting with an MVP

Companies that are focused on their products typically believe that releasing an MVP to the market (or, in the case of an internal API, to production) as soon as possible and then continuously iterating based on developer feedback is the ideal strategy. By shifting to a product-first mentality, businesses can rapidly test out new ideas across the board and adjust their spending based on what works and what doesn’t.

Since an API management layer can help separate the quick development of apps and the onboarding of new partners from the slower, more rigid processes of the company, an API-driven organization may be more agile than its more traditional counterpart.

However, developing an API isn’t enough to make a company more agile. Many corporations lack the infrastructure to accept internet-scale partners into their annual project plans. The sales, marketing, and finance departments, among others, may have developed their own rhythms over time...

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