CMA versus COA – choosing the right order solution for your AppExchange business

Now, you’re a seasoned adventurer standing at a fork in the road. On one side, the pathway is marked “CMA”, and on the other, a sign reads “COA”. Each trail promises to lead to the same treasure—the shiny gold of operational excellence. But here’s the tricky part—you can’t split yourself in two and explore both. You have to choose.

The CMA path is akin to a scenic route through the forest, ideal for those who prefer a relaxing journey with the sight of lovely deer (read: managing payments in a straightforward way). On the other hand, the COA trail is for those who don’t mind a little uphill climb to enjoy a more panoramic view (read: comprehensive order management).

So, ISVs, it’s decision time. Fear not! You won’t be left alone at this crossroads. This guide is your trusty compass, highlighting the unique...