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PrestaShop 1.3 Beginner's Guide

You're reading from   PrestaShop 1.3 Beginner's Guide Build and customize your online store with this speedy, lightweight e-commerce solution

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Product type Paperback
Published in Jun 2010
Publisher Packt
ISBN-13 9781849511148
Length 308 pages
Edition 1st Edition
Languages
Concepts
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Table of Contents (18) Chapters Close

PrestaShop 1.3 Beginner's Guide
Credits
About the Author
Acknowledgement
About the Reviewers
1. Preface
1. Building Your PrestaShop FREE CHAPTER 2. Shop Fitting and Layout 3. Merchandising for Success 4. Giving Customers More and Getting More Customers 5. Tools, Newsletters, Extra Income, and Statistics 6. Security and Disaster Recovery 7. Checkouts and Shipping 8. Get Set… 9. Go… To the Future Control Panel Quick Reference Web Resources Pop quiz - Answers

Time for action - product notifications


Here is how to do it.

  1. 1. Click on the Modules tab, scroll down to Mail alerts and install it.

  2. 2. Scroll back down to the module and click on Configure.

  3. 3. Make sure all of the boxes are checked.

What just happened?

You just provided a useful service for your customers.

Back to e-mail marketing and newsletters for real. We will look at how to get lots of subscribers, create great e-mails, and then the different options available to send them. Another cool way to keep your shop in your customers mind is to allow them to configure their own reminder events. Have a look at www.presto-changeo.com and read about the Occasion Reminder module. Let's get on with building a list of subscribers.

Building a big list of subscribers

Now your subscription block is ready to roll. Let's look at a few ways of getting more subscribers out of our visitors.

Advertising your newsletter

Consider advertising your newsletter itself. That is, why not run some Google adverts saying ...

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