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 Keap Cookbook

You're reading from   Keap Cookbook Over 75 effective recipes for CRM optimization, marketing automation, and workflow mastery

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Product type Paperback
Published in Jun 2024
Publisher Packt
ISBN-13 9781805129493
Length 298 pages
Edition 1st Edition
Concepts
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Author (1):
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Michelle Bell Michelle Bell
Author Profile Icon Michelle Bell
Michelle Bell
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Table of Contents (20) Chapters Close

Preface 1. Part 1: Getting Started with Keap FREE CHAPTER
2. Chapter 1: System Overview 3. Chapter 2: Designing Your Space 4. Chapter 3: Managing Contacts 5. Part 2: Streamlining Communication
6. Chapter 4: Communicating with Your Lists 7. Chapter 5: Managing Sales Pipeline 8. Part 3: Sales Pipeline Management
9. Chapter 6: Marketing Forms and Landing Pages 10. Part 4: Automation and Reporting
11. Chapter 7: Easy Automations 12. Chapter 8: Advanced Automations 13. Chapter 9: Reports 14. Part 5: Integration and Optimization
15. Chapter 10: Tying It All Together 16. Chapter 11: Five Essential Automation Funnels 17. Chapter 12: Data Management and Maintenance 18. Index 19. Other Books You May Enjoy

Discovery call

When it comes to sales, you can’t go wrong with a good discovery call form. By asking targeted questions upfront, you position yourself for a smoother call and greater success. Not only does it make your call more efficient, but it also makes the other person feel truly understood. With time to review their answers beforehand and employing attentive listening, you can tailor an irresistible offer perfectly suited to your ideal prospects. Plus, by utilizing this form, you can weed out the tire kickers, saving you time and hassle.

For a basic discovery call, you’re going to need seven things:

  1. A form to collect data
  2. Four to six targeted questions to uncover their needs, challenges, goals, budget, and timeline
  3. A confirmation email
  4. A link to your appointment scheduler
  5. A tag to segment the group
  6. A task to follow up with the contact
  7. Three to five follow-up emails if they don’t purchase during your call

How to do...

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