Realizing business value
When assessing opportunities to solve business problems with GenAI, it’s critical that we analyze potential value in business terms – how does this technology shift affect structures, efficiency, competitive positioning, or revenue opportunities in an organization? Merely showcasing sophisticated technical capabilities alone is not enough to show value, as it lacks strategic rigor. Proposed projects should directly address tangible problems or sources of organizational leverage.
As thought leaders seeking executive buy-in, we need to develop skills and methodologies that translate potential productivity gains into compelling business cases, clarifying the return on investment. Specifically, constructing cost avoidance models resonates with executives focused on operational efficiencies and margins.
Quantifying assumptions in terms that the business can understand and measure is an essential step to a successful integration of GenAI into...