Setting up tools to track performance
As data-driven product leaders, it is crucial to establish robust tracking tools to monitor your product’s performance. Tracking various aspects of the user experience enables you to gain valuable insights and assess the effectiveness of your technology. While a wide range of analytics tools is available, we will highlight some popular options. Please note that this list is not exhaustive but serves as a starting point for your exploration. For more comprehensive information on analytics tools, consult additional resources or consider building your own analytics platform, albeit at a significant investment.
- Google Analytics: A widely used web analytics tool that provides detailed insights into user behavior, acquisition, engagement, and more
- Adobe Analytics: An enterprise-level analytics solution that offers comprehensive tracking, reporting, and advanced analytics capabilities
- Mixpanel: A powerful analytics platform that...
