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Tokenomics

You're reading from Tokenomics The Crypto Shift of Blockchains, ICOs, and Tokens

Product type Paperback

Published in Oct 2018

Publisher

ISBN-13 9781789136326

Length 486 pages

Edition 1st Edition

Languages

Solidity

Tools

Ethereum

Concepts

Cryptocurrency

Authors (2):

Sean Au

Thomas Power(GBP)

View More author details

Table of Contents (16) Chapters

Preface

1. Once Upon a Token FREE CHAPTER

2. A Bit of Coin Theory

3. The Potential of ICOs

What is an ICO?

4. Token Varieties

5. The Need for a Token

6. Playing by the Rules

7. The Token Sales Mechanics

Token supply and distribution

8. White Paper, Website, and Team

9. Social Media and Influencers

10. Marketing and the launch

11. Voices of the ICO World

12. The Future

Summary

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Index

Website

In an ICO, something that is just as important as the white paper is the website. This is the public image of the company or startup, and there is a list of minimum requirements that a website should have.

What is this and how does it work?

The very first thing a website has to convey is the concept and although it is great to use industry jargon and technically correct words, this has to be supplemented with alternative words and analogies, to help the visitor to understand very quickly what the company, concept, or idea is.

Take, for example, Augur (http://www.augur.net/):

"Augur is an open-source, decentralized, peer-to-peer oracle and prediction market platform built on the Ethereum blockchain."

This is great, but what exactly is an oracle? What is a prediction market?

Other examples include Factom (https://www.factom.com/), ICONOMI (https://www.iconomi.net/), Synereo (https://www.synereo.com/), and Ethereum (https://ethereum.org/):

"A practical blockchain solution...

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Authors (2)

Thomas Power(GBP)

Thomas Power(GBP)

Thomas Power is an author of 7 books since 1998 and has made over 1000 speeches in 56 countries covering all aspects of technology, social media, community building, cloud, and SaaS Apps. Now the world has shifted its attention to Blockchain, Bitcoin, Ethereum, ICOs, Tokenomics, Cryptonomics, Internet of Things, and Artificial Intelligence, and Thomas has shifted with the times, making presentations on these subjects to conferences and board members around the globe. Thomas is ranked No 11 in the Crypto 100 most Influential People. Thomas is also ranked No 9 in The Blockchain Fintech 100 People. Thomas has over 290,000 followers on Twitter and is ranked No. 1 in the world on LinkedIn with 680 written testimonials. Thomas is a board member and Director of six companies, including 9Spokes PLC in New Zealand who supply Barclays, Royal Bank of Canada, and Bank of New Zealand with Cloud SaaS AI solutions for small businesses and Team Blockchain Ltd based in London. As GDPR kicked in May 25th 2018, Thomas has woken up many executives to the power of Community Building on The Blockchain to avoid the penalty fines of 4% of global turnover. The next big development is for us all to hold our identity on The Blockchain so we can go through Know Your Customer (KYC) and AntiMoney Laundering (AML) processes with Banks and Financial Services companies in one click like Amazon Pay. This will further allow us all to trade with tokens for products and services from Brands so we are incentivized and rewarded with every interaction… much like the opening show of Black Mirror part three.

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Sean Au

Sean Au

Sean Au is a blockchain researcher and trainer with a B.E. (Hons) in Electrical Engineering and a Masters in Engineering Management from the Canterbury University in NZ. His masters' thesis 19 years ago was titled "Information Intermediaries," but with the rise of decentralization, that old model has surely crumbled. With over 15 years of experience in the field of IT, Sean started out as a programmer, and prior to entering the blockchain rabbit hole, he was an integration architect and consultant, joining cloud systems together. Sean is a Certified Bitcoin Professional (CBP) and designed and delivered NZ's first blockchain training course in association with the Blockchain Association of New Zealand (BANZ). Sean is the immediate past president and current education chair of BANZ and a member of the NZ ISO/TC307 committee on blockchains and distributed ledger technologies. Sean continues to contribute by building practical applications and sharing it with the local community as the co-organizer of the Wellington blockchain meetup and organizer of the Wellington smart contract meetup. Some of his projects include "Ubering Energy on the Blockchain" and placing his land title on the blockchain.

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