Transitioning from Insights Monetization to Digital Transformation
And finally, here are the actions to transition from Phase 4: Insights Monetization to Phase 5: Digital Transformations:
Digital Transformation is the creation of a continuously learning and adapting business model (AI-driven and human-empowered) that continuously seeks to identify, codify, and operationalize new, actionable customer, product, and operational insights (propensities) in order to optimize (reinvent) operational efficiency, enhance customer value creation, mitigate risk, and create new revenue opportunities.
- Drive business decisions by leveraging the Economic Value of Data. Create an operational environment that continuously seeks to capture new sources of customer, product and operational data.
- Leverage Design Thinking techniques to create a Collaborative Value Creation Culture that supports and fuels ideation and exploits innovative conflict. Force cross-organizational collaboration...
