The privacy challenges with the IoT are enormous, given the vast quantities of data collected, distributed, stored and, ahem, sold every day. Pundits will argue that privacy is dead today. They argue that consumer willingness to click eagerly through so-called end user privacy agreements compromises their privacy, with barely a notion as to what they just agreed to. The pundits are not far off, as privacy concerns are something of a moving target given the fickle nature of consumer sentiment.
Our ability to grasp and find ways of preserving privacy with the IoT represents a monumental challenge. The increased volume and types of data able to be collected and distilled through technical and business analytical systems can produce frighteningly detailed and accurate profiles of end users. Even if the end user carefully reads and...
