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Exploring Experience Design

You're reading from   Exploring Experience Design Fusing business, tech, and design to shape customer engagement

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Product type Paperback
Published in Aug 2017
Publisher
ISBN-13 9781787122444
Length 400 pages
Edition 1st Edition
Concepts
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Author (1):
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Ezra Schwartz Ezra Schwartz
Author Profile Icon Ezra Schwartz
Ezra Schwartz
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Table of Contents (20) Chapters Close

Title Page
Credits
About the Author
Acknowledgements
About the Reviewers
www.PacktPub.com
Customer Feedback
Dedication
Preface
1. Experience Design - Overview 2. The Experience Design Process FREE CHAPTER 3. Business and Audience Context 4. The User and Context of Use 5. Experience - Perception, Emotions, and Cognition 6. Experience Design Disciplines 7. The Design Team 8. Delight and Engagement 9. Tying It All Together - From Concept to Design 10. Design Testing 11. The Design Continuum

Expressions


According to the Harvey Ball World Smile Organization:

The Smiley Face was created in America and has been part of American culture since its inception. Americans can be proud of the fact that the Smiley Face has since become the international symbol of good will and good cheer.

It is odd that a basic form of human expression can be subject to a claim of ownership, made into a product, and appropriated for commercial purposes.

Representations of the smile can be found all over the world and throughout history, connecting Greek sculpture from the 4th century BCE to the emoticons we use for communication on social networks.

A smiling face is a universal bi-directional, social-communication device. Language independent, it is a compact, non-verbal, lightning-fast message that evokes feelings of friendliness, trust, and confirmation--even if the smiling face is a visual depiction, and not a live person--which explains why it is used so broadly in product advertising, design, and user...

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