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Exploring Experience Design

You're reading from   Exploring Experience Design Fusing business, tech, and design to shape customer engagement

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Product type Paperback
Published in Aug 2017
Publisher
ISBN-13 9781787122444
Length 400 pages
Edition 1st Edition
Concepts
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Author (1):
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Ezra Schwartz Ezra Schwartz
Author Profile Icon Ezra Schwartz
Ezra Schwartz
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Table of Contents (20) Chapters Close

Title Page
Credits
About the Author
Acknowledgements
About the Reviewers
www.PacktPub.com
Customer Feedback
Dedication
Preface
1. Experience Design - Overview 2. The Experience Design Process FREE CHAPTER 3. Business and Audience Context 4. The User and Context of Use 5. Experience - Perception, Emotions, and Cognition 6. Experience Design Disciplines 7. The Design Team 8. Delight and Engagement 9. Tying It All Together - From Concept to Design 10. Design Testing 11. The Design Continuum

Form and function


The first dimension we explore continues to be a topic of heated debates among designers, critics, and the public. The question at the center of the debate is how important is design to the overall experience? Or, in other words, which is more important--form or function?

This is of course a "chicken or egg" kind of a question, one for which right or wrong are contextual to each specific instance. But it is the process of trying to answer the question that is tremendously important, because the debate challenges accepted views of design's mission and principles, and fuels the advancement of theoretical and practical topics across all design disciplines. It is an interesting dilemma, but first, to some basic definitions:

  • Function: It is about how well does a product perform what it is supposed to do. Experiencing a function is often associated with the gap between our expectations from the product, and its actual performance. For example, a phone is meant to enable a user...
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