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Exploring Experience Design

You're reading from   Exploring Experience Design Fusing business, tech, and design to shape customer engagement

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Product type Paperback
Published in Aug 2017
Publisher
ISBN-13 9781787122444
Length 400 pages
Edition 1st Edition
Concepts
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Author (1):
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Ezra Schwartz Ezra Schwartz
Author Profile Icon Ezra Schwartz
Ezra Schwartz
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Table of Contents (20) Chapters Close

Title Page
Credits
About the Author
Acknowledgements
About the Reviewers
www.PacktPub.com
Customer Feedback
Dedication
Preface
1. Experience Design - Overview 2. The Experience Design Process FREE CHAPTER 3. Business and Audience Context 4. The User and Context of Use 5. Experience - Perception, Emotions, and Cognition 6. Experience Design Disciplines 7. The Design Team 8. Delight and Engagement 9. Tying It All Together - From Concept to Design 10. Design Testing 11. The Design Continuum

Planning usability tests


It is important to clarify to test participants that in usability tests, the design is being tested--not the participant. Because the feedback on the quality of the experience is provided by multiple people, making sure that all testing sessions conform to a consistent protocol, can be important. That being said, it is OK to have some flexibility in each session, to explore directions of research that was not initially planned for, if the opportunity arises.

There are several reasons testing sessions should be planned:

  • Planning ensures that all the important experience questions are covered. If it turns out that there are just too many elements to test, this fact will emerge during planning, and alternatives can be developed--for example, having two or more scripts, each focused on a major experience theme. This revelation might require recruiting more participants, and setting more time for testing.
  • Once design questions are identified, appropriate testing scenarios...
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