UX research
In the user research stage, we focus on understanding the product itself first, the user's behavior with the product, their needs, their pains, and their motivations for using our products.
Research is the key part of UX process because it prevents us from designing the wrong product. Also, research is considered as one of the key areas of UX itself because it is involved in all the stages of the UX process, so depending on the need for informations on a specific stage, we have to conduct research as many time as required. Imagine that we design a product that nobody wants to use just because we didn't do the research; all our hard work, time, and money will be wasted.
There are tons of reasons why UX research is important; the following are some:
- It removes assumptions from the design process
- We will have a lot of data to back up our design process and work
- It will save our company and clients valuable time and money if it is done properly
- We don't have to go back and forth fixing...
